Using Positive Selling Skills to Take Wine Orders assists guests in enjoying wine with their meal, for many customers, this enhances their dining out experience and creates a positive impression.
Whether your business is high end or informal casual style, maximising revenue is an important factor. Therefore, selling is an inherent part of any front of house role.
However, not everyone is a born salesperson, and some people struggle to promote wine to customers effectively and many avoid trying! We aim to make selling easier and effective for food service team members.
Understanding information on a wine list is a good starting point and as there are many different list formats, how to offer the wine list professionally, even if it is just a single page. We look at selling opportunities during the customer experience in a restaurant then focus on using ‘soft’ selling skills. 3 key steps are explored which are easy for any team member to remember and use. Any sale will fall down if the wine order is not taken correctly so the opportunity is taken in this module to look at this process, from where to stand, what is used, to tips for writing the order itself. Selling is all about giving a positive impression, so the module concludes with reminders on giving great customer service when taking a wine order.
Our client-centric approach, coupled with our dedication to delivering exceptional results, ensures that your business stands out, attracting attention and driving engagement.
This module is fully interactive using a range of videos, questions and activities aligned to hospitality to ensure learners develop an understanding of why it is important to be aware in the workplace why procedures and standards are used. Case studies and full colour images illustrate examples of standards.
1 Hour
1
Screen Reader
To Further Information
English
20 Questions
Automatic Download
Yes
This module is designed for operational team members and Supervisors working in any style of restaurant or food service business. The module could be used to initially train someone in selling wine or as development training for team members to meet a specific need. Using Positive Selling Skills to Take Wine Orders will contribute to the off job training hours for team members undertaking a Level 2 Hospitality Team member apprenticeship and may contribute towards a Level 3 apprenticeship. The Using Positive Selling Skills to Take Wine Orders module is also part of our complete Professional Wine and Champagne Service programme (this can be found in the Wine and Champagne category in the right side bar), which forms a base knowledge for other formal learning and qualifications and would generally meet most requirements at Level 2 and some at Level 3.
The end quiz ensures that key points are both remembered and understood and using 20 questions covers key aspects of the module content and objectives. The pass mark is 80% and on successful completion, the certificate endorsed by the Institute of Hospitality is automatically available to be downloaded. Questions are in the same style as within the learning part of the module, ie: drag and drop, single choice and multiple choice and there is an opportunity to review the key points before starting the quiz. If needed, incorrect answers can be reviewed before retaking the quiz as many times as needed.
Completing training doesn’t always mean that action and change happens! Use our unique action plans that learners can download from within the module and complete. Using a series of questions, learners are asked to apply the information in the module to their workplace from how they offer wine lusts, what selling opportunities they have including any special promotions, how they might improve their customer service to setting up a competition for who sells the most wine! Managers can use the action plans to discuss with individuals and organise additional support and training to ensure individuals feel confident to promote wine sales effectively. In addition, there are lots of links to websites and documents that can be used to research further learning.
The Institute of Hospitality endorses all our training modules and programmes.
Sign up for our newsletter!
